“Social Media is defined as any web site or application that enables individuals to post and share content that others can view and also share. Social Media tools include, but are not limited to, social-networking sites, social sharing sites, social bookmarking, micro-blogging tools, wikis, and blogs, among other tools” (AALL). This policy applies to, but is not limited to, the official CALL Facebook, LinkedIn, Twitter, and Flickr accounts.
This Policy Applies To
All CALL members representing CALL in any capacity on the official social media accounts, including the CALL Board, Chair and members of the Public Relations Committee, and all other CALL committee members.
The Chair of the Public Relations Committee is responsible for ensuring that any passwords are reassigned to the new Chair by the end of the CALL year.
Violations and Responsibility for Enforcement of this Policy
The CALL Board will be responsible for compliance and enforcement of this policy. Violations of this policy may result in the loss of privileges to post on CALL social media for up to 30 days. The CALL Board and the Public Relations Committee may remove content posted in violation of this policy.
Content Guidelines
- Appropriate topics for social media posts include:
- CALL meetings and educational event information
- CALL Business Meeting live tweets
- CALL committee news and publications
- News about CALL member achievements
- News of interest to the Chicago law library community, including retweets or reposts
- AALL announcements and information
- Professional development opportunities
- Legal information sources of general interest
- Inappropriate topics for social media posts include:
- Posts that endorse or oppose specific political viewpoints or candidates. When there is a question about whether content is appropriate for posting, seek Board approval.
- Promotion or marketing of commercial products
- Photos and privacy: All photos posted to social media must be in compliance with the CALL Photo Release policy.
- LinkedIn group membership: Only current CALL members are eligible to join the CALL LinkedIn group. Requests to join are checked against the CALL Directory and/or the Membership Committee’s records.
- Followed accounts: The CALL social media accounts may follow other accounts and repost their content, provided that the accounts are run by individuals or organizations providing legal information, legal services, or library and information services.
- Proprietary or confidential information: Ensure that content is not proprietary or confidential to CALL. Ask permission to publish or report on conversations that are meant to be private or internal to CALL.
- References and citations: Link back to the source, when possible, if you reference or use content from another person or organization.
- Inaccurate information: Be the first to correct your own mistakes, and don’t alter previous posts without indicating that you have done so.
- Copyright: Accurately attribute material that is not your own. Respect copyright, fair use, and financial disclosure laws.
- Acceptable conduct: Respect your audience. You should show proper consideration for others’ privacy and for topics that may be considered sensitive, such as politics and religion. Consider the audience. It can include current or potential members, and members of the greater legal services community.
- Monitor and moderate posts as appropriate: Review content prior to posting when necessary, but encourage a free flow of ideas as much as possible. Monitor the site to learn the needs of your fans/followers and moderate accordingly.
- Include your contact information: make it easy for members to contact you to report inappropriate content or to connect with CALL.